XboxPure coming in 2011.?

I guess i'm a little confused about the next XBOX console is-it called the XBOX PURE or the XBOX 720? I luv MICROSOFT obviously because I bought the 1st XBOX when it was released and i had 2 buy the 360 and luv it honestly i'm glad i bought the games i did,And now i just saw SCENE IT BOX OFFICE SMASH will ship on OCTOBER 28th this is huge 4 XBOX SCENE IT IS MY favorite game as I luv movie trivia games the reason 4 me that i luv MICROSOFT is they release games that are playable and now the new console news is exciting I can't wait 4 the next version of the XBOX